Audio Ethics, Inc.

Come see us at Booth 410

Ask for a free AE Ball Cap, we will give them out until they are gone!

See You There


National Fine Arts Festival 
August 4-8, 2008
(Charlotte, NC)

We had a Winner!
Kirstin from the First Assemblies of God in Winston Salem won our guitar give away. She and her family got to take a tour of our Charlotte NC head quarters today when they came to pick up the grand prize, a new Fender Guitar. She is very active in her home church as well as very talented. She and her sister placed very well this week during the Fine Arts Festival and now are even better equipped to Praise!
Picture below is Amber from Audio Ethics, Inc. giving the new Fender to Kirstin.

Press Release
FOR IMMEDIATE RELEASE
Audio Ethics, Inc. Receives 2008 Best of Charlotte Award
U.S. Local Business Association’s Award Plaque Honors the Achievement
WASHINGTON D.C., July 29, 2008 -- Audio Ethics, Inc. has been selected for the 2008 Best of Charlotte Award in the Audio-Visual Equipment category by the U.S. Local Business Association (USLBA).
The USLBA "Best of Local Business" Award Program recognizes outstanding local businesses throughout the country. Each year, the USLBA identifies companies that they believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and community.
Various sources of information were gathered and analyzed to choose the winners in each category. The 2008 USLBA Award Program focused on quality, not quantity. Winners are determined based on the information gathered both internally by the USLBA and data provided by third parties.
About U.S. Local Business Association (USLBA)
U.S. Local Business Association (USLBA) is a Washington D.C. based organization funded by local businesses operating in towns, large and small, across America. The purpose of USLBA is to promote local business through public relations, marketing and advertising.
The USLBA was established to recognize the best of local businesses in their community. Our organization works exclusively with local business owners, trade groups, professional associations, chambers of commerce and other business advertising and marketing groups. Our mission is to be an advocate for small and medium size businesses and business entrepreneurs across America.
SOURCE: U.S. Local Business Association

CONTACT:
U.S. Local Business Association
Email: PublicRelations@USLBA.net
URL: http://www.USLBA.net

Audio Ethics goes country

With an artist list of Tommy Walker, Evan Wickham, Hanz Ives, Tony Logan, Kevin Click, Brett Williams,Greg Fadness, Josh Blevins, Chris Lizotte/Sheri Carr, Dave Morrow, Travis Ryan and of course Holland Davis it would be difficult not to have a great worship conference. Some of the session speakers were Chip Ingram, Richard Cimino, Bill Welsh and Ocean Hills Senior Pastor Jim Nicol. It was a time of refreshing for worship leaders from across the US and as reports came in of salvation decisions from the web cast Holland declared the conference a great success.

Donnie Haulk's class on Dynamic Worship was one of many offered from the industries leaders in technology, every thing from personal in ear mixing to ear training and How to Lead a Worship Rehearsal was taught. New technologies were used for the conference including Martin's new LED wall system complete with video server and Digi Designs new Profile Venue digital console complete with a Pro Tools Rig. The conference worship sessions were recorded on Pro Tools to be released as a live CD sometime later this year. I expect this conference to continue to grow in years to come as people talk about the ministry and education available at the Worship Life Conferences.

TFWM0707_Bullard

AE NEWS & EVENTS
(Click here to view)

At 10:30 am EST the twins arrive at Broward General Hospital, Ft Lauderdale FL. Annaleisa was born first at 6 pounds 14 ounces, then Alden was born at 7 pounds 2 ounces. Both were 20 and 1/2 inches tall and blue eyes. Michelle is doing great and Matt is a very happy and proud father. Donnie and Lisa are the proudest grand parents to ever have grand children.

To see pictures Click Here.

To See Video Click Here.

AE Production Services is proud to receive an EVIE. Last week during the Celebration Dinner Trey Blair, Production Manager is on hand to receive the award.

The award is presented by The INTERNATIONAL Special Events Society. The event was the dedication of the Levine Children's Hospital was planned by Trible Creative.

Tom Bullard VP of Special Services and Trey Blair, Production Manager of Audio Ethics say the event was a fantastic success and something to be talked about for years to come. The AE Production team works very hard and it is proud to be recognized as the some of the best in the nation. Trey Blair says "We are proud of our team and very much appreciate this award".

Dr. Clyde Dupin brought a message of hope for the Island of Antigua during the four nights of meetings held in St Johns. Thousands came out to the meetings with a majority of the Islands ministers taking part.

A team consisting of Donnie Haulk, Philipe Begin and Amber Lee from Audio Ethics went to managed the music production and technical details for the event. The event was considered a great success with many making decisions for Christ.

IS Europe is one of the largest technology trade shows in Europe with manufacturers coming from around the world to exhibit the latest in integrated technologies. The show ask us to bring the Worship Technologies Pavilion as well as our classes and seminars to help the growing number of churches who attend. Classes were presented in every aspect of worship and communication using the latest technologies in Lighting, Video and Audio. The class on worship acoustics and modern worship was very interesting as well as the Dynamic Worship by Design.

The churches in Europe are changing as the churches in the US are changing. The music and arts programs are becoming very progressive and the demand for technology is increasing.

Audio Ethics is excited to announce that we are the 2007 recipients of the "Solomon Award" from Worship Facilities Expo for "Best Design, Implementation and Operation: Audio Equipment/System" in the US.
This is a great time for Audio Ethics, Inc. I really appreciate all of the hard work and creative thinking that make us who we are.  It is because we keep excellence in ministry at the forethought of everything we do that we are being recognized with this award and share this celebration with Westover Church.  We are blessed to be able to work with ministries across the US and around the world like Westover Church who also have a desire for excellence in ministry.  It is thanks to them for having faith in us that allows us to do what we do, and for this we thank God.
We will continue to work to be innovative and dedicated to communicating the gospel in the most effective way possible with every tool that can be utilized for ministry to impact the world.

Audio Ethics, Inc. Production Services has been nominated for an EVIE Award from the INTERNATIONAL Special Events Society. The event was the dedication of the Levine Children's Hospital was planned by Trible Creative.

Tom Bullard VP of Special Services and Trey Blair, Production Manager of Audio Ethics say the event was a fantastic success and something to be talked about for years to com. We are excited about the nomination and are looking forward to the ceremonies.

Randy Elrod and his staff have out done themselves again.
Randy and his staff engineered one of the best conference weeks that I have the pleasure of teaching at. The line up of teachers and seminars was fantastic with cutting edge topics and training. Randy works hard at both facilitating a very relaxing and informative conference. I suggest that anyone that wants to see what is coming around the corner in ministry sign up now for next years Re-Create conference as Randy keeps it very limited in attendance.

Australia's largest Technology Show has ask us to teach our series of Technology for Worship classes. We will be teaching our Design for Dynamic Ministry classes as well as other classes focusing on ministry today.

Yamaha celebrates a new year by releasing new product and educating designers and engineers on the new equipment lines.

We will be bringing the Worship Pavilion and complete teaching track for Houses of Worship to the Largest Communication Technology Show in the World. You can sign up now for the Dynamic Ministry by Design classes by going to tfwm.com and completing the online registration.


President, Audio Ethics, Inc.
Charlotte, NC

DonnieHaulk.jpg
For over 15 years Donnie has combined both his love of music and ministry with his expertise in the area of computers and engineering to bring a truly unique perspective to the art of worship. "As the president of Audio Ethics it is my goal to work with architects, engineers and Churches to turn today’s technology into tools that Pastors can use to reach a world in need."

Donnie Haulk

Complimentary EXPO Only Registrations!

Complimentary Exhibit Guest Registrations areSTILL available online at the NRB Registration page -www.freeexpo.org.
 
Act today to invite your clients and customers to visit your booth at NRB 2008.  Take advantage of this offer and invite them to go towww.freeexpo.org, giving them the instructions below. Do not use this form for your Exhibit Staff Personnel.
 
This registration is FREE and is good for the entire convention.  This registration allows access to the Exhibit Hall, all General Sessions, and Reach Keynote Sessions.
 
A promotional code is necessary for anyone to obtain this FREE registration.  This code is your booth number.  You will need to supply this booth numberin your communication.
 
For your convenience you can cut and paste these instructions:
 
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5.  If you do not receive your badge in the mail, simply go the the NRB 2008 Registration counter and one will be prepared for you.

Pastor Adams celebrated the first service in a long awaited new campus during the Thanksgiving weekend of 07. This was a long awaited service and was celebrated by the entire community and City. Ministers and musicians came from all across the country to be a part of the grand celebration and dedication of the new campus. Local politicians also wanted to be a part of the dedicating the new state of the art worship facility. Music has always been a major part of Pastor Adam's church and ministry style. The choir and music team from Abounding Life COGIC have traveled the world sharing the word of God in song and preaching.

The new worship facility has a level of technology that will "set the bar" for the performance venues in near by downtown Chicago. The audio system is digital throughout with the latest in hi-fidelity control and processing, as music was the number one priority during the design process. The acoustics in the worship space are incredible! A broadcast lighting system with automated control allows for web-casting as well as drama and musical performance. The video projection system allows everyone in the congregation to both see pastor and his sermon notes as he ministers.

All together the facility is designed to give the church and ministry team the latest in communication tools as to have the maximum impact to deliver the word of God.

Rather than watch an ill-considered shopping mall crumble slowly into the dust Restoration Church, under the guidance of it’s senior Pastor Tony Cribb, embarked on an audacious project to redefine the use of such a sprawling, anonymous building. With a core congregation of just 1,600 this was no small undertaking, but they’ve done it and are prospering. Undoubtedly a leap of faith, and not just in the spiritual sense, the steadying influence of two ex bankers on the Pastoral team has lent the project a practical dimension. Consider this; while it’s not hard to imagine how you might go about converting one of the larger store/retail (delete as applicable) spaces of a mall into a Sanctuary fit for purpose, the rest of the mall presents somewhat more of a challenge. That fiscal practicality imbued by it’s Pastoral team has seen Restoration Church, Spartanburg SC turn the wider elements of the mall to good use; a youth music worship and activity room; a café and games area; a crèche (so fundamental to developing any community); and a dedicated space for women’s bible study. They have even converted the mall’s central piazza into a delightful open font for baptism. But there’s a limit to what you can practically convert and use without stretching your financial resources, so it is that the southern arm of the mall is now a dedicated Expo Center. This is not without benefits to the church community, while it has proved very popular to local and national businesses, it also provides a useful revenue stream that helps maintain this huge property.  But the Sanctuary is the key, it’s the heart of any church, and it’s conversion from retail store to center of religious celebration presents us all with a model of how such a task should be undertaken. Donnie Haulk of sound consultants and installers Audio Ethics explains.“The specification I was asked to tender to included the desire for the Sanctuary to function as a concert room.” Audio Ethics were asked to provide a full production solution embracing sound, lights, video and acoustics. “One of the biggest challenges was the roof – to really create a concert hall space we wanted to raise the roof by about fifteen feet.” The Mall is single story and approximately 21’ to the existing ceiling. “We investigated the possibilities and to do it would have come in at around $1m; this was no frivolous investigation Restoration Church present their message very strongly through the use of drama - real theatrical presentations – as well as through music and concerts, so this needed serious consideration.” Haulk has quite a lengthy relationship with this church, as you will have gathered. “Their dramas are renowned and attract many people, since they opened here they’ve presented the Rapture; that drew crowds so large that parking overflowed from the Mall lot.” In fact over 200,000 people saw Rapture during it’s run. “David Wells, the Worship Pastor is very creative, that’s one of the reasons I’ve installed a 5:1 surround system, because of his use of sound effects to emphasize the narrative. But to clarify, this room is only temporarily the Sanctuary, a purpose designed 3,500 capacity Sanctuary will be built in the parking lot within the next 2-3 years, so this one is currently dual purpose, with drama and concerts becoming it’s eventual focus.” Haulk has designed a distributed PA system, one to overcome the low ceiling and wide aspect of the room; and secondly to include the desired surround effect system. “We use EASE and AutoCAD for design purposes, but include our own experience as part of that analysis. For the intended use here I aimed for 1.1 to 1.2 sec decay time, much shorter than you’d typically have for a choral room. They want thunder to roll through the room, that’s what the distributed system allows, but they didn’t want it rolling around forever. The system is all based on d&b speaker products, Ci7’s at the stage position – a 75° by 40° coaxial two-way box capable of delivering 138dB SPL; with Ci80’s – a smaller two way box that presents a 80° conical dispersion – ceiling mounted in two arcs from the stage front. We use a lot of d&b products in our installation work, one of their greatest virtues is strict pattern control and continuity of performance; they have a lot of speakers and they all sound as good as, and the same as each other.” What about dealing with the width of the room? “Imaging here is very important, as it is for any drama, we have three rings of speakers all delayed back to the Pastor. The room is 120 feet wide, but the stage is just a 20 foot arc so sound wise it’s all contained in the area of presentation.” To get the Churches perspective we spoke to Jamie Pettit, Executive Pastor of Administration at Restoration. “We’d already known Donnie (Haulk) for about 15 years through our previous buildings and had used Audio Ethics, among other providers, for our needs. Why we’ve stayed with Audio Ethics is about better fit. Donnie knows and understands what it is we’re doing with the use of drama. When he made his proposals for what we might do here he was able to take us to 4 or 5 of Audio Ethics other installations, particularly one at High Point in Raleigh (NC) so we could directly experience what was possible. With this we knew we were aiming to double our size, and we knew we’d need to build walls within the space to create the room we wanted, so we included sound proofing in our specification to Donnie.” Haulk’s company is very experienced in providing soundproofing solutions that make careful consideration of the customers needs; Restoration is no exception. “What we’ve done here is look to the finished environment, we encouraged Jamie to spend his chair budget on getting the best padded chair he could, a product with a 3½” cushioned seat from Bertolini on the west coast.” A double benefit, comfort for the congregation and improved sound absorption in the room. “The same was true with carpeting, Redemption needed 200,000ft² for the whole facility, that gave them a lot of negotiating power when it came to specifying thickness and durability.” And for the walls? “There we were able to use standard building materials; normal 5/8th gypsum wall boards resonate between 1800-2000Hz, by using a double skin that’s down to 600Hz and transmission through the walls to other parts of the mall is minimized.”“We’ve stretched money to save money,” added Pettit. “Donnie’s done a fantastic job, but still given us what we need to continue our growth. I’ve been in worship for 17 years and this is the best sound we’ve ever had. I even like the monitors,” Haulk has provided d&b Max12 wedges, “you just get a crisper sound; real bright.” Audio Ethics input included a full TV broadcast production facility, environmental and stage lighting, and a complete digital network – future proofed to enable linking of the planned new purpose built Sanctuary in the future. “In fact Restoration must be one of the first fully digital sound installations in the country, from stage, to the Yamaha DM2000 house mixer, and back to d&b’s D12 controller amp’s it’s all digital.” Concluded Haulk. Restoration is a very positive, ambitious, and giving congregation; simultaneous with their conversion of the mall the church seeded a new church just 45 minutes away with 300 of their own members. We’ve always had a heart for people and evangelism,” said Pettit. “We believe in sowing into Ministry.” No denying their commitment to that belief.

Destiny ministers to the largest military base in the US. Pastor Chad and his staff designed their campus to be able to minister to the whole family from children to teens complete with a Starbucks for the adults. The church is a huge success and has seen record growth since the first service. Pastor is now starting to think about the next growth phase and campus projects.

A jewel of Neo Georgian architecture, all red brick and rectangles, Chilhowee Hills Baptist Church evokes muted grandeur by virtue of its position on a gentle rise of well-manicured grass overlooking Knoxville’s South Eastern neighborhood. The elegant purity of its architecture is all the more gratifying when you learn the main sanctuary has just been tripled in size and volume, yet from the outside you wouldn't know it - a tribute to the architect Bill Denton, and the vision of the Church itself.

“We do a lot of production work here,” began Music Minister David Stewart. An engaging man with Scottish antecedents, Stewart exudes a quiet, measured confidence redolent of his Highland forebears; you sense this man is tangibly a comfortable part of his environment.
“The sort of things we do here would not be typical for a conventional Southern Baptist church; we've blended those roots to the contemporary. We are seeking to provide cutting edge praise and worship.”
Don't be alarmed, when Stewart says cutting edge he’s focused on applying good technologies to enhance a refreshed and entirely appropriate modern style of service. You won't see worship leaders rapping to thunderous bass here, but don't be surprised if electric bass is used to provide emphasis as well as rythm.
“We opened the new Sanctuary at Easter, the building project has taken us a year.” During the time of rebuilding parishioners have been obliged to worship in temporary accommodation, it has not dampened their ardor for this particular community. “We're still growing, since the new system was installed we’re drawing people from all over Knoxville, as far as 45-60 minutes drive away. One of the things we do here is involve everyone in the service, we don't sing to people, we expect them to sing with us. That involvement of everyone extends to our wider activities. My Pastor [Pastor Tony Crisp, a man Stewart has known for most of his life] believes what we do here, if it's strong, will affect the wider local community and it appears it has. Families are moving in, schools are filling; there's a real sense of positive growth.”
There's also a real sense that Stewart, his pastor Crisp, and this church are a strong influence on that process of growth. “I had to search different churches to find what we needed here. Tony and I had worked together in much larger churches back in San Diego, what we wanted here was a venue where we could hit all the senses. Through my research I found Audio Ethics in Charlotte.” Audio Ethics is a well-known sound, light and video installation company with a particular expertise in acoustic treatment; they specialize in houses of worship.
“We went to meet with owner Donnie Haulk, and then with him on to look at different rooms they had done. Of one thing I was certain, I wanted a specific decay time in the room, 1.7 seconds; not too long. So I provided them with a quite specific brief.” It’s the length of decay considered ideal for piano 1.6 – 1.7 secs, Stewart has a BA in Music and is well qualified to make such detailed proposals. “That said I’m ignorant of some things, which is why we went to Audio Ethics. In realization I have to say it’s wonderful – I can’t say enough about Donnie he has been great; he’s very passionate about what he does.”
Passions were high on this day too, Stewarts assistant Richard, a retired Music Minister who runs the sound board for Chilhowee added his praise, “I’ve been a music minister for 40 years and I know this is the best sounding system you’ll find anywhere. We did a Red Cross benefit recently with twelve separate acts, the features of the Yamaha DM2000 made that a simple process to manage – that’s the beauty of digital – and the sound of the PA system was rocking; it suited every single style of performer. It’s really transparent in that sense.” Richard went on to quote liberally from Joseph De Buglio, author of “Why Are Church Sound Systems and Church Acoustics So Confusing?” so he hasn’t spent 40 years just listening to PA’s.

So how did Stewart’s brief to AE unfold? “Intelligibility.” He stated emphatically. “The spoken word was most important – we wanted that clean high end. I also like a distributed system – one that’s even – and that’s what Donnie has designed. With the small fills under the balcony we’ve got perfect coverage.” That said Stewart has a discerning ear and took us on a tour of the entire sanctuary indicating the sweeter spots, “but overall the difference is negligible. AE did a lot of acoustic treatment for us, the back of the Sanctuary behind the congregation, is concave and posed a particular problem; the flat front to the balcony likewise, and the back wall above it. In all cases they’ve managed to ameliorate these problems with precisely calculated sound absorbent treatments that have in no way upset or compromised the plans of our interior designer Greg Lusk.”
The sanctuary is fan shaped, facing onto a shallow rectangular stage with a curved front edge that matches the arc of the room. Audio Ethics installed system has followed this line, placing pairs of d&b C7’s at four points around the arc as a main delivery system, then ten individual C7’s further out. Ci80’s provide a further delay for the balcony above, while E0s fill in underneath. It’s a big system but then Stewart and Crisp are hosting a 2800 (and growing) congregation for 10:30 service on Sundays.
“What we do here in some ways goes against the flow – but we like to preach with passion, this is a celebration. We’re not here to preach religion; we want to forge a relationship with God. We’re very interactive, we don’t want spectators, we want people on their feet – audio is a huge part of that. Richard concurs, “With my expertise I have to say I haven’t heard a better cabinet,” and he’s heard a few.

One of America's better-known congregations is The Church On The Way, The First Foursquare Church of Van Nuys, California, founded by Pastor Jack Hayford. Appointed to the role of senior pastor in the fall of 2004, Dr. Jim Tolle gives primary leadership to both the English and Spanish language congregations, which have grown to a weekly attendance of well over 12,000 worshippers, including now one of the largest Spanish-speaking congregations in North America.

Centered on the undoubtedly charismatic ‘Apostle’ Ron Hope, the Redemption World Outreach Center (RWOC) is a purpose built 4,000 capacity house of worship, purpose built for the Pentecostal community in and around Greenville SC. Beyond it’s sheer size, and the excited nature of its services, RWOC is significant for other reasons. “This is the third building we’ve occupied in almost as many years,” began Mark Hurlberg head of technology at RWOC. “Truth is we’ve only been in this one a year; twelve months ago we ran just one service on a Sunday to a congregation that reached 3,500” {Mark revealed that the broader behind of the average church-goer exceeds the nominal 19.5` calculated by pew builders - hence the slightly lower capacity} “Now we’re up to two full services each Sunday and continuing to grow.”Mark also admitted that Apostle Ron’s presentations are a powerful emotional performance that drains the man of energy, “I doubt he could run three services a day, though I know he’d try.” So talk is already underway about building a new, even bigger church “but we’re careful; funds have to come before bricks, this church is not in the business of building what it can’t afford.” Hurlberg heads up the technical team at RWOC, he has experience and skills in all the major disciplines, video, light and sound, but it’s sound where he derives the most pleasure, “especially since making the move into the new premises. Since Colin Beveridge first walked in with his little E3 and an E-Pac under his arm I’ve been completely hooked.” These are proprietary speaker and amplifier products from a German manufacturer - d&b audiotechnik - not so well known in the US; however their products are to be found in almost every symphony and orchestral hall in Germany. When did this audio epiphany occur for Hurlberg? “Colin’s visit took place when RWOC was enjoying its second incarnation. Our commitment to d&b has endured ever since, with expanding speakers systems at each new church house.”Mark started his career in presentation just over ten years ago, “Back then I worked in clubs, moving onto Theatres before coming here.” With his multi-disciplinary approach he’s still experimenting with his ‘top of the bill’ show as he calls it, a show that sees general levels of 105 dBA from a distributed PA system comprising many types of d&b speaker.  “The system design was conceived by Armando Fullwood and then eventually implemented by Audio Ethics who made the installation,” continued Mark. “Donnie Hauk finalized the design from the EASE plot - it all turned out really well.” Hauk also worked on the installation at the previous RWOC building, “but when they started on this all they had was a shopping list of speakers, Tim Owens from Audio Ethics did the layout.”And what does Hurlberg think of his new system? “I still think a distributed PA is the best way to go versus a line array.” Readers should note that RWOC is a fan shaped auditorium with a cross section from the pulpit opening to about 170 degrees. “This style of system, properly implemented, gives me the ability to fine control over many zones within the room.” Mark has mixing responsibilities not only to the congregation, but to the members of the pulpit, band and choir too; but it’s the congregation that requires most of his expertise.“For the congregation I’m raising and lowering levels to different room sections at different times, predicated by several considerations: what’s happening on the dais: what is key to relay in terms of levels of excitement: and where the congregation are - this is a fluid congregation often rising out of their pews even processing around.” Hurlberg deals with the dynamic nature of his audience by using Rope control system (d&b’s proprietary remote operating control system) but also by subordinating sections of the system to direct control [digitally] via his Digico D5 console. “The congregation can be a trying influence,” he acknowledged – “they can take over a room, pushing out 102/103 dB. When people get excited and yelling like that then you need a lot of horsepower to get over them.” Does this d&b system answer both those implied needs; intelligibility and headroom? “I couldn’t be happier; I haven’t got anything to complain about”, at which point he throws his hands in the air with the familiar hallelujah action. Hurlberg’s natural enthusiasm is infectious; it’s not hard to see why audiophiles are attracted by this environment- the feedback (pardon the pun) is direct and positive.“We’re looking at building a stage extension in the near future so we can present other events during the week when the room is not used; concerts that sort of thing. But the stage is shallow; I have trouble even now fitting our five-piece band on stage right. But the system could easily go 110 dB, in fact it has already, Apostle Ron is a rock and roller, he likes to listen to loud music in his car, and he likes it in the church as well. In that respect Colin has done us proud. I’ll tell you a funny story though; when we first got the B2s (d&b’s premier Sub box) Colin said, one will be enough, then he saw it go into limit when the congregation began to lift the roof off; now we have four.”
Despite Hurlberg’s obvious enthusiasm, this still leaves a slight doubt; running sound for his church is quite a different operation from anything that runs at comparable levels [e.g. rock concerts]. You’re driving a different vehicle, speech oriented with strong emphasis on the large choir, even if the engine – the band - is the same for church or concert. Not all PA’s could do this as well, or as seamlessly?
“That’s the other thing I really like in the system, for its size is to all intents and purposes, it’s invisible. I’ve done shows in the past when I’ve put up PA’s in theatres and before I’ve even turned it on the client has said, it’s too loud, just based on their visual impression of the system. Here there’s no pre-conceived notions founded upon such visual information. Because no one sees it I don’t think they make that connection; that’s how we can run at such high levels and be accepted, even by the older members of the congregation. Levels are determined by what’s happening in the congregation, so emotionally they are the influence, we just respond to those needs and emotions, and they hear it all.”
 © SJ Moles 935 3/11/05

Westover Church
prepares for ‘Dynamic Worship’

A/V Install Offers Flexible and Future-Ready Performance

Greensboro, North Carolina – It is Sunday, August 6, on Muirs Chapel Road. Traffic is at a near-standstill. Every car, truck, and SUV up ahead sits with right blinkers on, and, one by one, turns into the new Westover Church for inaugural services within this large and attractive receptacle of worship. However, this receptacle is built to hold, not contain; to Pastor Don Miller, Westover’s ministry is “Uncontainable!” as his sermon’s message and illustrations explain. Yes, the congregation may now reside in a bigger and better
box, but it’s not the place or the space that matters. It’s what this ministry — in welcoming more friends through its doors from the outside world — can now do with a more capable facility.

The community vibe of Westover is complimented by its new digs — a 3,000-seat house-of-worship with deceptively traditional interior aesthetics. It is deceptively traditional because, other than an expansive theater-esque stage upon which pastors and musicians lead worship, it doesn’t exude the cold, warehouse feel that many new contemporary churches have. Its atmosphere tells you that it is a place of worship, yet its seats are comfortable and its audio/visual technology capable of grand presentations — it is as grand as
any theater and as welcoming as any traditional church environment.

Seating is Limited, please register early
email: Nathan Waddy - nwaddy@audioethics.com
call: (800) 467-3709
Location: Audio Ethics, Inc.
2540 Beltway Blvd.
Charlotte NC 28214

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